December 17, 2019

Time is Running Out: Trade in the Old for Something New During Toyotathon



We are at the tail end of 2019, which means it’s the perfect time to trade in your old vehicle for a new one here at Mount Airy Toyota. Toyotathon is here, but not for much longer so you had better act fast in order to take advantage of the best possible prices on a large inventory of Toyota vehicles.


There is no easier and faster way to upgrade your Toyota than by trading it in for a newer, better one from Mount Airy Toyota. Our dealership is known for accepting a wide range of trade-ins, and we like to make the process as simple as possible. In no time, you can be driving away in a brand-new Camry, Corolla, Prius, or Avalon. Or, if you are looking for something more like the RAV4, 4Runner, Tacoma, or Sienna, we have those too.

Reasons to Trade in Your Old Vehicle for a New One 
Yes, trading in your current vehicle when you purchase a new one at a dealership is the simplest way to go, but that’s not the only reason to go this route. From convenience to tax savings, here are several reasons why trading in your vehicle could be the best move for you to make:

  • Ease 
First, let’s expand on the most obvious reason trading in your car can be a good decision: it’s easy and fast, especially compared to other methods. For example, if you opt to sell your car privately, you usually have to handle any major and minor repairs, take good photos of the car, meet with multiple prospective buyers, haggle the price, and complete a ton of paperwork.
If you’ve decided to buy a new vehicle, however, you simply walk into the dealership and explain to a team member that you want to trade in your current vehicle. The dealership will do the heavy lifting from that point. Typically, someone in the pre-owned vehicle department will take your current car for a test drive and perform an appraisal. The dealership will then bring an offer to you, and if you accept, you will sign the title over. That’s it.

  • Convenience
Toyota Dealer Near MeWhen you trade-in your vehicle and buy a new one from the same dealership, everything can be handled at the dealership itself. Selling through a third party or at a different dealership usually requires you to drive to multiple places, such as the dealership you’re selling your car to, the dealership you’re purchasing the new car from, the DMV, and so on.
Reduce paperwork! There is so much paperwork involved when selling a vehicle, and if you sell across state lines, it can become downright overwhelming. However, if you trade-in your car at a dealership, they will handle all the paperwork on the spot. Since car dealers are well-versed in such transactions, they will know how to quickly file each document to the corresponding DMV, and all you’ll have to do is sign on the dotted line.

  • Lower Price on New Car
Another advantage to trading in your vehicle is the lower price you will receive on the new one. This is particularly the case if you own your old car outright. That is, if the dealer purchases your old vehicle for $8,000, and your new vehicle costs $29,000, you will only be paying or getting a loan for $21,000. This also means that you will pay less sales tax on the new car since the final price is thousands of dollars less.

  • Compatibility with Existing Loan
Many people think you can’t trade in your vehicle if you have an existing loan that you are still paying down. Here’s the good news: You can! And it’s actually a common occurrence for dealers to acquire old loans as part of a new car transaction. Typically, a dealership will pay the remaining balance of your loan, acquire the title directly from the lender, and if you have equity in the car, that amount will go toward the down payment for your new car.
Some consumers are afraid to trade their old vehicle into a dealership if they owe more on the loan than the vehicle is worth. However, while being upside down in a loan may not bring you the most money, trading it in is still the easiest and least stressful method of getting rid of your old vehicle.

  • Tax Savings
Trading in your vehicle has the potential of saving you a significant amount of money. In many states, you are only required to pay sales tax on the final sale price of your new vehicle after it is reduced by the amount that you and the dealership agree upon for the trade. Then, you only have to pay sales tax on the remaining net cost—or final price—of the new vehicle. So, if the sale price of your new car is $24,000, and your trade-in is valued at $7,000, you will pay $17,000 on the new car, and you will only pay taxes on the $17,000.

What’s Special About the End of the Year? 
In the Fall, many automobile manufacturers begin to roll out the next year’s models. During this time, dealerships often have a lot of inventory, which means two things for consumers:
  1. There are a lot of models to choose from.
  2. Dealerships will want to make room for the newer models coming in.

At Mount Airy Toyota, we have hundreds of 2019 and 2020 Toyota models to choose from. And since we need to make room for even more 2020 models streaming in, we need to move out the 2019s. In other words, we are ready to negotiate a good deal on trade-ins, especially for the 2019 models! And don’t forget about Toyotathon, as you can score the biggest deals on new Toyota models through the end of the year.


Other Factors that Determine the Best Time to Trade-In
While the end of the year is a great time to trade in your old vehicle for a new one, there are other circumstances that indicate it’s time for a change:

  • Vehicle Depreciation
Depreciation is a big factor in whether you should trade in your vehicle now or later. All cars lose value once they leave the dealer lot. What you want to consider is how long you have owned the vehicle and whether it was new or pre-owned when you originally purchased it.

The fastest depreciation typically occurs during the first three years of owning a vehicle. So, if you bought your vehicle new, it’s best to wait until the depreciation rate begins slowing down (for some vehicles it doesn’t slow down until four or five years of ownership, so research your particular make and model). You will come out better in the trade-in once your vehicle’s depreciation has leveled off.

If the vehicle in question was pre-owned when you bought it, chances are the depreciation has already leveled off. And, since age and mileage are sometimes factored in during a trade-in, it’s usually best to trade the vehicle in as soon as you can.

  • Major Repairs
When your old vehicle needs a repair that will cost more than what the vehicle is worth, it’s a good time to trade it in. Sure, you should take care of little fixes, but get an estimate for the repair needed, and keep in mind that dealerships can do major repairs for less than you would have to pay.

  • Safety and Reliability
Anytime you have a vehicle that gives you safety or reliability concerns, consider trading it in. This could be due to an accident, age, mileage, or any other factor that compromises the safety or reliability of the vehicle—and, more importantly, those inside of it.

  • Everyday Needs
There may be nothing wrong with your vehicle, but if your daily needs have changed, it still might be time to trade in the vehicle for a new one. Perhaps your family has grown and you need to upgrade to a full-size SUV or minivan. Or, maybe you’re commuting a longer distance for work than you used to and will be better suited with a more fuel-efficient car.

Quick Tips for Getting Prepared
If you’ve decided to go the trade-in route while purchasing your new vehicle, here are some simple tips to help you get started:

  • Research Your Vehicle
Knowing what your car is worth is important when it comes to negotiating its trade-in value. Go online and research the value of your car; Kelly Blue Book is a great source for this. Be sure to include all the information in your search, including the make, model, year, mileage, and condition of the vehicle. It also might make a difference if the vehicle has been in an accident. Once you get the information, bring a printed copy or show a digital copy to the car dealer you’re working with.

  • Clean Up the Vehicle
It’s important to fix your car up as nice as you can before bringing it into the dealership. No, you don’t need to worry about having major repairs done since the dealership will take care of that. However, cosmetic issues (e.g., scratches on the bumper, dings on the panel, etc.) can bring down your trade-in value. If your vehicle has cosmetic damage like this, get a repair estimate from a trusted repair shop so you can determine if it’s worth fixing.

Moreover, it never hurts to do some simple cleaning before you present your car to the dealer. Be sure to run it through a car wash and vacuum the interior (shampoo it if it’s especially dirty).

It’s hard to go wrong by trading in your old vehicle for a brand-new Toyota model. Here at Mount Airy Toyota, we’ll make the process easy and convenient, and we’ll work with you if you have a loan that you still owe money on. Plus, it’s the end of the year, which means some crazy deals are happening for 2019 and 2020 models!

If it’s time for you to ditch your old car for a new one, give us a call at (336) 786-2118 or drop by our dealership for a test drive. We look forward to seeing you!

November 22, 2019

Why Buy During Toyotathon?


Mount Airy Toyota is rocking the very best deals of the year during The Mount Airy Toyotathon! Toyota doesn’t promote huge sales all year long like many other car brands.  Our customers know that the best savings opportunities come at the end of the year Toyotathon event!
At the top of the bargains this year, is the 2020 Toyota Rav4 on sale now thru December 31st for as low as $26,696.

Why Are the Specials So Great!
New Models - With a new year just around the corner, new 2020 models are rolling off the transport trucks.  We know many of our customers wait for the new models to roll in each year.  The more we pre-sell, the more cars are sent from the factory.

Tax Considerations - We still have a huge inventory of 2019 models on the lot.  The dealership owner has to pay taxes on those vehicles so we need to get them off our lot before the clock strikes midnight.  Out with old, in with the new! 

Sales Goals - Next, the Toyotathon beats all other sales during the year because it is our very last chance to meet our sales goals. To reach these goals, we need your help. With just a few weeks left in 2019, there is not much time left before we will be ready to set new goals. This means it is time to crank up the deals and give it our best shot by offering the very best deals and incentives.

Customer Loyalty – We know our customers wait for this event each year and we want them to get the very best brand on the market at the prices they can afford.  Why not take advantage and buy that new car you’ve always wanted during Toyotathon!

Financing
The Toyotathon doesn’t just mean great prices, it also means great financing. Financing is a huge part of the car buying process. How will you be financing your next car? Are you buying or leasing the vehicle? Will you be paying for the vehicle up front, putting a large down payment on the vehicle, getting a full loan? These are important things to think about when it comes to financing your vehicle. Depending on whether or not you’re getting a loan and making monthly payments, your interest rate makes a big difference. During the Toyotathon, the 2020 Rav4 can be financed for as low as 0.0% annual percentage rate.

The 2020 Rav4
The 2020 Toyota Rav4 has been redesigned to put past models to shame. This vehicle has a bold new design along with some great new highlights. This powerful, luxury, quality car is nothing shy of impressive. This stunning vehicle is one of a kind and lives up to the Toyota reputation.

Exterior
The all-new exterior of the 2020 Toyota Rav4 solidifies its reputation as being one of the most sporty compact SUVs in the industry. A few other notable features include:
  • Two Tone Paint Scheme- This paint gives the Rav4 the dramatic and sharp look that makes it stand out among other competitors.
  • TRD Off-Road Trim- This not only includes bigger tires, but it also means off-road suspension to match the increased torque.
  • Sport- Tuned Suspension- exclusive for XSE models. This give the Rav4 a more aggressive spring rate and retuned shocks.
  • LED Headlights and Taillights- illuminate your path with these extraordinary lights giving both an exotic design and a brightness that lights up the night. The 2020 Toyota Rav4 has fully integrated LED Daytime Running Lights to add a special pop to its appearance.

Standard Toyota Safety Sense
Safety always comes first when it comes to Toyota vehicles. The engineers of the Toyota brand have a strong reputation of making sure safety is at the forefront of their model. The 2020 Rav4 takes safety to the next level, giving drivers peace of mind when they get in the vehicle and drive down the road. Being a car that takes safety first, the 2020 Toyota Rav4 is the perfect vehicle for new drivers or as a family starter vehicle. A few Toyota safety features include:
  • Toyota Safety Sense 2.0
  • Blind Spot Monitoring
  • Rear Cross Traffic Alerts
  • Automatic High Beams
  • An Overhead Camera- providing a 360- degree view

Performance
It’s all about performance and the 2020 Toyota Rav4 won’t let you down with its totally revamped system, which allows for the very best performance. The new Rav4 is ranked #1 in MPG combined with 30 MPG thanks to the two impressive engine choices: an all-new 2.5-liter Dynamic Force 4-cylinder engine and a 2.5-liter Atkinson-Cycle engine.

Both have the D-4S direct-injection system; this helps create a customizable driving experience.

Enjoy a comfortable ride with the all-new double-wishbone style multi-link rear suspension and the independent MacPherson Strut front suspension.
The new Rav4 also has an 8-speed automatic transmission with intelligence and a 3-mode driving switch. The driving switch allows drivers to switch between ECO, Normal, and Sports mode.

Interior Comfort and Technology
The interior of the new 2020 Toyota Rav4 was design just for you by the top engineers. This driver-focused design has the best comfort and technology to make every ride enjoyable. Whether you have short commute or are travelling long distances, this vehicle creates long lasting comfort and entertainment so you and your guests can enjoy the ride.  With the steering wheel controls, everything you need is right at your fingertips to keep you safe and focused on the road. A few of the key features include:
  • 8-inch Multimedia Touch-Screen
  • 10-inch Color Head-Up Display
  • 7-inch Color Multi-Information Display
  • 12 V Power Outlet
  • Wi-Fi Connection
  • Remote Connect

The Hybrid
If you are eager to help the environment and get even better gas mileage, the 2020 Toyota Rav4 Hybrid is a great option for you. This hybrid vehicle is just like the classic vehicle with great performance, style, and comfort.

The Hybrid runs on the Dynamic Force Engine. The Hybrid vehicle has an even better gas mileage than the standard, coming in at a whopping 40 miles per gallon. You just can’t beat that! The Hybrid battery is strategically placed to maximize efficiency. The battery is a lighter weight and provides larger trunk space.

Overall, the best time to buy a new car is now! The cat is out of the bag and now that you know our secrets for hosting these sales, we invite you to run with it. Take advantage of the huge sales and buy a new 2020 Toyota Rav4 during the Toyotathon. Whether you are looking for a 2019 or 2020, we have deals on everything at Mount Airy Toyota.

Test drive a sedan, a crossover vehicle, a SUV, or a truck. The special Toyotathon event is running now through January 2nd. Call 336-786-2118 or come by Mount Airy Toyota to take a test drive in your Toyota vehicle of choice.

November 21, 2019

Sibling Rivalry: the Toyota RAV4 vs. the Toyota Highlander—Which One to Buy the Family for Christmas


It’s no secret SUVs have become the vehicle of choice for a wide variety of drivers. The popularity of sport-utility vehicles is largely due to the fact they are equally family-friendly, sporty, rugged, smooth, fast, comfortable, luxurious, and so much more. At Mount Airy Toyota, we have two of the best and most beloved SUVs on the market today: the Toyota RAV4 and the Toyota Highlander. Which one should you buy this Christmas Season?

Here is a quick comparison of the RAV4 and Toyota Highlander—our two favorite siblings! Both SUVs are equally formidable and fit for any family, and both come with varying features that are sure to wow anyone looking for a new car this Christmas.

Let’s Talk Space
The most noticeable difference between the RAV4 and Highlander is in the category of size. Both are roomy and comfortable, but the RAV4 is a bit smaller than its big brother, the Highlander. The RAV4 easily seats five people, while the Highlander is capable of holding up to eight passengers.


Regardless of how many people you need to fit inside, both vehicles offer tons of space for an average-sized adult in the second row, while the third row (in the Highlander) is best suited for children and young adults.

Let’s look specifically at the Highlander:

All three rows of seats sit upright and the total room offered in the trunk area is 13.8 cubic feet. This means there is plenty of room for groceries, sports equipment, school supplies, etc. even when the Highlander is at full capacity. And if you happen to need even more cargo space in the back, the entire third row of seats can be stowed to allow for a total of 42.3 cubic-feet of space—perfect for a long road trip or vacation. Wait, need even more storage space? Stow the second row, in addition to the third, to create 83.7 cubic-feet of open area.

The RAV4:

Though there is less cargo space in the RAV4, it’s still plenty for the average family. With all five seats occupied, there is 38.4 cubic-feet of open room in the back. By taking away the second row, you can open the area up to 73.4 cubic-feet of cargo space, which is only ten feet less than the Highlander with all three rows intact.

A Look Under the Hood
A notable feature of these Toyota SUVs is their raw power. Both the RAV4 and Highlander pack a punch due to the caliber of engine resting under the hood.

Let’s start with the RAV4:

The Toyota RAV4 comes with a 2.5-liter, four-cylinder engine that provides 176-horsepower and 172 pounds-feet of torque. This is just enough power to put this SUV ahead of the game and to allow for 23 miles-per-gallon city and 30 mpg highway. And if you need to use your new RAV4 for towing, it can pull up to 1500 pounds—that’s easily a snowmobile or four-wheeler.
For those looking to go a little lighter on the use of fuel, Toyota offers a hybrid version of the RAV4 that has a 2.5-liter engine that gives 34 mpg city and 30 mpg highway.

The Highlander:

Big brother needs a bigger engine, and the 2.7-liter, four-cylinder engine gets the job done. It has 185 horsepower and 184 pounds-feet of torque that is paired with a six-speed transmission and Snow Mode, which provides improved handling for snowy and icy conditions.
The Highlander comes as front-wheel-drive only and gets 20 mpg city and 24 highway. And it can tow up to 1,500 pounds without a problem.

If you need more power in the Highlander, Toyota also offers a 3.5-liter, V-6 engine that has 295 horsepower and 263 pound-feet of torque. This model comes in either front- or all-wheel drive. To save money on gas, go with the front-wheel drive, which gets you 21 mpg city and 27 highway. And for towing, there is a capacity of up to 5,000 pounds.

Which Works for You?
The best thing about both the Toyota RAV4 and Toyota Highlander is their unmatched reliability. Through the years, both SUVs have won plenty of awards and have even been rated by U.S. News & World Report as two of the most reliable SUVs on the market today.
The Christmas season is the perfect time to buy a RAV4 or Highlander, and at Mount Airy Toyota, we can help you narrow down which is the perfect fit for you and your family. Come see us today!

November 1, 2019

Toyotathon is Coming to Town!





The most wonderful time of the year has arrived. ‘Tis the season for—you guessed it...Toyotathon! While Toyota offers several impressive sales and savings opportunities throughout the year, none of them come close to the mega deals you can get through this end-of-year sale. 
Toyotathon is when inventory levels and factory incentives come together for one big blowout sale. And as one of the premier Toyota dealers in North Carolina, we’ve got the inventory here at Mount Airy Toyota. There are tons of new vehicles in our lot that have been waiting for just the right home. We also have a big incentive. As more of the new 2020 models roll into our showroom, we must make room. This will inevitably result in hundreds of 2019 and 2020 Toyota models going home this Toyotathon at a steal.

Has the new Tundra been on your wishlist for some time now? We’ve got ‘em. How about the new 4Runner or Camry? Or maybe you’ve been dreaming of getting your hands on the new souped-up Supra? Yes, we have all those too—and so much more.

As incredible as these Toyotathon deals are, however, don’t expect them to last. Our inventory is whittling down as we speak, so make sure to come by for a test drive soon!

Now, to get some ideas flowing for what your next big gift to yourself could be, we’ll take a look at the some of the top-selling Toyota models available today. But first, here’s a brief background on the Toyotathon event:


TOYOTATHON EXPLAINED
Since 1957, when manufacturing began in the United States, Toyota has been leading the American automobile industry in many respects. This is largely due to their continued dedication to quality and innovation, which has resulted in one best-selling vehicle after another and many groundbreaking designs.

Another major way in which Toyota has been a forerunner in the industry has its origins in 1977, when the company launched its first Toyotathon event. The sales team posed the question: What if we held several minor sales throughout the year and ended the year with the biggest sale anyone has ever seen? Thus, the first Toyotahon was born—a 24-hour sales event that set new records.

Since then, Toyota has held the blowout sales event every single year, frequently crushing sales records and always thrilling customers. Many automobile companies now follow this format, but none of them quite match the magnitude of Toyotathon.

Without further ado, let’s look at some of the Toyota models you can expect to see at his year’s Toyotathon. We’ll cover a few features of each, as well as what experts are saying about each model in general:

Tundra
The Tundra is Toyota’s full-size pickup, and it comes in six trim levels: SR, SR5, Limited, Platinum, 1794 Edition, and TRD Pro. Rear-wheel drive is standard, but four-wheel-drive is available.

The Tundra’s most powerful engine, which is available in the four higher trims, is a 5.7-L, V8 engine good for 381 horsepower and 401 foot-pounds of torque. Buyers of the 2019 SR or SR5 can opt for a 4.6-L, V8 engine that produces 310 hp and 327 lb-ft of torque, though this engine is not offered on the incoming 2020 Tundra.





“It pulls strongly off the line and there's a burbly exhaust note trailing in your wake. The six-speed automatic shifts smoothly, and always seems to be in exactly the gear I want.”
— CNET RoadShow




Perhaps the most impressive characteristic of the Tundra is the size and storage space of the backseat, which is a cut above the competition—especially when you opt for the crew cab. It also has better standard safety features than others in its class (e.g., Ford F-150, Chevrolet Silverado, Nissan Titan), as well as some stellar off-road capability.

If you like the outdoors and/or need a solid pickup for towing, the Tundra will get the job done. And it’ll look good doing it.

If you’ve been looking for just the right Toyota Tundra for sale, chances are we have it!

Tacoma 
Now for the Tundra’s little brother—the Toyota Tacoma. The Tacoma is a midsize pickup also available in six trims: SR, SR5, TRD Sport, TRD Off-Road, Limited, and TRD Pro.

The SR and SR5 trims are stocked with a 2.7-L, four-cylinder engine that yields 159 hp and 180 lb-ft of torque. The other four trims come with a 3.5L V6 that produces 278 hp and 265 lb-ft of torque.



“The midsize pickup truck market has been growing, but it's fair to say that the Toyota Tacoma is still the odds-on favorite for a lot of shoppers. From its basic work-truck configuration to luxury-oriented or off-road variants, the Tacoma is simply one of the most well-rounded pickups on sale today.”
— Edmunds



The Tacoma has been a leading compact/midsize truck since its advent in 1995, and it seems to evolve into an even better pickup each year.

If you’ve been looking for a Toyota Tacoma for sale in NC, look no further than Mount Airy Toyota. We also have a great selection of used Toyota Tacoma trucks for sale!

4Runner 
Built on the same body-on-frame construction as the Tacoma, buyers can find the Toyota 4Runner in seven trim levels: SR5, SR5 Premium, TRD Off-Road, TRD Off-Road Premium, TRD Pro, Limited, and Limited Nightshade.

A 4.0-L, V6 engine is standard on the 4Runner, and it delivers 270 hp and 278 lb-ft of torque. Paired with this engine is a five-speed Electronically Controlled Automatic Transmission with Intelligence (ECT-I). This combo makes for the best acceleration, power and stability yet in a 4Runner.




“Toyota's solid 4Runner remains one of the last truck-based mid-size SUVs and serves as a multitool on wheels. With a respectable 5,000-pound towing capacity and nearly 90 cubic feet of maximum cargo volume, the 4Runner blends capability and off-road prowess.”
— Cars.com



Like many other Toyota models, the 4Runner has a well-established reputation and only gets better with time. To find the right Toyota 4Runner for sale in NC, simply come to our dealership!

RAV4
The 4Runner’s smaller sibling, the RAV4, comes in five different trim levels: LE, XLE, XLE Premium, Adventure, Limited, and XSE Hybrid. Each one comes standard with a 2.5-L, four-cylinder
engine good for 203 hp and 184 lb-ft of torque, as well as, an eight-speed automatic transmission.



“Don’t let the rugged styling of the all-new 2019 Toyota RAV4 fool you: Underneath that off-road-inspired design is a compact SUV that still offers a roomy interior, easygoing comfort, a slew of standard advanced safety features, good fuel economy, and is backed by a tradition of excellent resale value and reliability.”
— Kelley Blue Book


Perhaps more than any other Toyota model, the RAV4 is consistently evolving in pretty much every area—from appearance to performance to comfort. Maybe that’s why it was the best-selling SUV and fourth overall best-selling vehicle in the U.S. in 2019.

The best place to find the RAV4 of your dreams is at a premier Toyota dealer of NC like Mount Airy Toyota!

Camry
The Camry has been the best-selling sedan for so many years that it needs no introduction. It comes in five trims—L, LE, SE, XLE, and XSE.

There are three different engines available on the Camry. The first is a 2.5-L, four-cylinder that produces 203 hp and 184 lb-ft of torque. Then there’s a 3.5-L, V6 that’s good for 301 hp and 267 lb-ft of torque. The available Hybrid system includes a 2.5-L, four-cylinder that exudes 176 hp and 163 lb-ft of torque.




“The new Camry offers sleeker styling, but it's the improved fuel economy and handling, plus standard advanced safety systems, that distinguish it among the crowd of midsized sedans.”
— Consumer Reports





When it comes to all-around great vehicles for families, it’s hard to beat the Camry. Since its major overhaul in platform, styling and dynamics in 2018, the Camry doesn’t really have any weak spots. It’s safe, it rides and handles great, it provides impressive performance, it looks awesome, and the list goes on.

If you’re dreaming of a Camry as your Toyotathon purchase, we’ve got plenty of them!

Corolla 
As with the Camry, the Corolla has been a staple in the automobile industry for many years. It currently comes in six trims: L, LE, LE Eco, XLE, SE, and XSE. All of the trim levels come stock with a 1.8-L, inline-four engine that boasts more than 30 miles per gallon.





“You should buy the Corolla if you are in search of a well-built compact car that's loaded with lots of safety and technology features.”
— US News and World Report






It’s extremely hard to beat the Corolla when it comes to overall quality in compact cars. Along with superior fuel economy and class-leading standard safety features, the Corolla holds the highest predicted reliability rating on the market. Plus, it has a lot of passenger space (especially the sedan models), and it looks really, really good coming and going.

Mount Airy Toyota is the place to come if you’re looking for a Toyota Corolla in NC!

Supra
The first fifth-generation Supra is on the way, and there are three trim levels available: 3.0, 3.0 Premium, and Launch Edition. Like the rest of the car, the engine was built in cahoots with BMW; the B58 engine is a turbocharged beast. It’s a 3.0-L, inline-six capable of 335 hp and 365 lb-ft of torque, and it’s paired with an eight-speed automatic transmission.

The Supra will have you at 60 mph in just 3.8 seconds, and you’ll cover a quarter-mile in 12.3 seconds at 113 mph.




“This is a genuinely transcendent product, pushing the limits of what's possible in a competitive class … get behind the wheel and the end result is a product that far exceeds any preconceived notions.”
— Motor 1





It truly is something to behold. For those searching for a Toyota Supra for sale in NC, roll on over to Mount Airy Toyota!

Indeed, there is a plethora of deals at our dealership this Toyotathon season. You can expect incredible offers on a wide variety of Toyota models, including more than we mentioned here! Some even include special financing and lease options, as well as military and college graduate rebates.

Along with new cars, we also have tons of new trade-ins that we need to move fast. For those in the market for a used vehicle, don’t miss out on a deal of a lifetime—keep posted on our inventory, give us a call, and/or come in and meet one of our experienced team members. If you’re wanting to trade in a vehicle, don’t wait—value your trade and apply for financing online today.

There’s no better time to buy a vehicle. Come by Mount Airy Toyota during Toyotathon to talk to our sales agents and take your dream car for a test drive. We’re located at 508 N Andy Griffith Parkway, Mount Airy, NC 27030. You can also find us online at mountairytoyota.com or call us at (336) 786-2118.

Happy Toyotathon!

October 4, 2019

The Resurrected Supra Coupe in 2020, and Why it’s Worth the Hype



If you have not heard already, the Toyota Supra is back after two decades of absence in North America. Its arrival in mid-2019 has caused an uproar among major Supra fans and Toyota enthusiasts. Here at Mount Airy Toyota, we are so excited to tell you all about the 2020 Supra, what it means for long-time fans of the car, and how a new generation will be ready to fall in love this year with the Supra.

Red 2020 Toyota Supra Car Charlotte

Witness the return of a legendary sports car this summer
The Toyota Supra is back for 2020. In terms of hype, it is similar to witnessing the end of Avengers or the final season of Game of Thrones; there are definitely cult followings and there are major fans out there who have awaited its return. After 20 years, this beloved sports car is back.

Revival does not even begin to cover it
The revival of this 1980s and early 1990s classic, two decades after it was discontinued, was unveiled at the 2019 Detroit Auto Show. Every Supra shares the same core fundamentals with a smooth inline six up front, rear-wheel drive, and a modern chassis. The 2020 Supra will feature the classic long-hood, low-riding, two-door design, and short-deck proportion, as well. But, in line with Toyota’s mission to deliver the purest expression of performance, the 2020 Supra will redefine sports cars just as it has time and time again.

Take a step back in time to appreciate the present
The 1993 Supra Turbo was praised for its acceleration, skid pad performance, and antilock brakes that set records at a 70 mph stopping distance. The 3.0-liter engine did not rank well with American consumers, however, and with the $39,900 price tag, Toyota only sold 2,901 cars.

In 1996, Toyota was required to re-engineer the Supra to include the OBD II systems, inflating the model’s base cost to $38,600. This made the ’93 Supra Turbo model soar to $50,400 in 1996. As a result, Toyota only sold 852 Supras in ’96, and at that time, had not reached the point of selling 10,000 Supras in the United States.

By 1998, while Toyota sales were beginning to recover, the Supra just wasn’t selling as expected. Buyers simply were not willing to pay what the Supra costed, despite its incredible performance and advanced powertrain. This led to the development of racing enthusiasts who became cult followers of the Supra, as they understood that the Supra Turbo’s 2JZ-GTE had enormous amounts of power and boost.

A true cinematic vehicle
For the younger generations who are not long-time fans of the Supra, they just might get all the hype if they have watched one of the biggest film franchises of the past ten years, where the car was featured and gained a new reputation among the millennial audience.

The timeline definitely did not stop in the year ’98 for the Toyota Supra. In the year 2000, the National Import Racing Associate director, Craig Lieberman, had modified a Supra Turbo to 600 horsepower and was showing it off at an imported car show. It was at this point that he was approached by a man who asked him to consult on a film about racing. This film was called Redline, and it featured a character named Officer Brian O'Connor, and an all-too-familiar plotline that we all recognize now about street racing and big-rig heists.

The film we’re talking about here had a name change, from Redline to The Fast and the Furious. Before the script hit filming, the producers had to change a main character’s vehicle from a Nissan 240SX to, yes, you guessed it, the Supra. This was because the producers needed to pull a character off of a truck and through a car’s sunroof in the movie’s climactic scene, thus requiring a car with a Targa top and the credibility as a power-driven performance car.

As the highest grossing film of 2001, and a classic series reaching millions and millions of fans, The Fast and the Furious was a landmark film for car culture and the racing scene across America. It was also because of the film that the Supra went from being unable to sell in ten years what the Corvette sold in one year, to a nine-second drag car capable of holding its line with major racing names.

The launch of the 2020 Toyota Supra
The Supra is finally back after 20 years, and the newest model is only being offered as an automatic and sporting a BMW engine. The top-end model has an inline-six twin-turbo engine producing 335hp, similar to numbers of the Supra that debuted in 1993. Will it deliver on the hype though? Let’s dive into it.

Zero to (almost) 100, real fast
If you are interested in power, then you will fall in love with the Toyota Supra. In its advertisements, the Supra reported 335 horsepower and 365-lb of torque. Needless to say, this car can really move. Then, Car and Driver gave it a run and revealed that it can hit 60 mph in only 3.8 seconds. Now that is fast.

This powerhouse is being co-developed with BMW and will share its architecture with the upcoming Z4, meaning the 3.0-liter turbocharged engine is shared with the Z4. It will boast a 3-liter, 6-cylinder engine with 335 horsepower, 365-lb-ft. of torque, and an 8-speed automatic transmission. This means going from 0-60 miles an hour in an estimated 4.1 seconds and a top speed of 155 with a curb weight of 3397 pounds. The engine is as far back and as low as possible, which optimizes the center of gravity for a 50:50 front/rear weight distribution—making your drive, no matter the speed, as smooth as possible.

Toyota’s approach to the design was to create the best driver’s car, full stop. Drivers in the Supra can control the throttle with millimeter precision. The Supra is extremely well positioned in the market with its manageable and impressive performance.

Toyota never sells on just one feature
Toyota understands that one of the main selling points of the original supra was the incredible engine and powertrain, but they also know that the rest of the car has to measure up to consumer expectations. That is why Toyota invested so much time into engineering the rest of the car just as carefully as the engine itself.

This is not to mention, too, that Toyota has definitely learned from its longstanding history and fan base with the Supra. If the car performed so well, followed by years of low sales, then temporarily forgotten, then Toyota will only build a successor that will be remembered and revered.
So let us fully focus on what the Mk.5 has to offer.

Styling
The first thing you will notice about the 2020 Supra is that it is truly a work of art. The science behind the design is just as impressive and is what really makes the car a masterpiece. The wide grille is designed to channel cool air directly to the turbocharged engine, which in turn, helps optimize performance.

The “double-bubble” roof adds space inside the vehicle, while also reducing aerodynamic drive outside. Intakes and vents are everywhere. And, as with any expectation for a sports car, the rear spoiler reduces body life and keeps the Supra planted at high speeds.

The wheelbase is 97.2 inches and the length is 172.5. Unlike previous Supras, the 2020 only seats two, with more than sufficient space for someone over 6ft. The cargo area, albeit narrow, can more than handle your weekend getaway luggage.

The 2020 Supra has already received great reception on the look and feel of the vehicle, as it remained true to its highly regarded lineage.

Control
Toyota provided a rigid chassis, adaptive suspension, and Michelin Pilot Super Sport tires to ensure that the Supra drives as good as it looks. Long turns will have you feeling what the car can do, plus you can steer with the extremely responsive throttle. Slide into Sport mode, turn off traction control, and you can really enjoy the Supra’s suspension tuning, steering feel, and body rigidity. With the tightness in the center of the vehicle, the car turns in quickly and provides a comforting sense of confidence at high speeds. Even with high winds and broken pavement, the rigid chassis delivers a sensational ride quality.

Safety
The Supra is equipped with its active differential and Brembo front brakes, ensuring that the driver has ultimate control over the vehicle. This new model will, of course, come decked out with LED headlights, a 6.5” infotainment screen, forward collision warning, automatic rain-sensing windshield wipers, and a sports mode.

Trim levels
The Supra will be available in three trim levels: 3.0, 3.0 Premium, and Launch Edition. The standard 3.0 trims include a 6.5-inch touchscreen with Bluetooth connectivity, adaptive suspension, forward collision warning, launch control, and shift paddles. The 3.0 Premium trim upgrades the infotainment screen to an 8.8-inch touchscreen, navigation, wireless Apple CarPlay, a 12-speaker sound system, wireless charging, a color head-up display, and heated, leather-upholstered seats.

The GR Supra Launch Edition will only be available to a lucky few. Why? Because the GR Supra Launch Edition is limited to only 1500 units. The Launch edition will include 19-inch, unique matte-black wheels, and a red leather interior, red mirror caps, and an individually numbered interior badge with Akio Toyoda’s signature. The Supra Launch edition is available in Renaissance Red 2.0, Nocturnal or Absolute Zero.

Fun fact: The very first globally produced all-new 2020 GR Supra was auctioned off for $2.1 million dollars this year. This all happened at the Barrett-Jackson Auction, where proceeds benefitted the American Heart Association and the Bob Woodruff Foundation, which aids injured veterans and their families. The buyer’s identity hasn’t been released yet, but we do know that the first Supra was flat gray with red mirror caps, black wheels, and had red upholstery. The winner’s car was signed by Toyota CEO Akio Toyoda on the engine bay, and received a racing suit, driving gloves, shoes, and the helmet Akio wore when he personally tested the Supra during its development.

Price
The base price for this vehicle is $45,000. The Launch edition has a starting MSRP of $55,250. The 3.0 Premium has a starting MSRP of $53,990. The 3.0 has a starting MSRP of $49,990.

Additional Specs At A Glance
  • 365lb.–ft. of torque
  • 3397 pounds, total
  • 155 mph top speed
  • 24 city mpg
  • 31 highway mpg

The Supra and Mount Airy Toyota
The 2020 Supra has had car fanatics awaiting its return for many years, and 2019 has unveiled the iconic sports car once and for all. With the incoming influx of driving impressions and personal reviews, it will be exciting to see how this light, agile, fun, and overall reasonable sports car will deliver to consumers. Mount Airy Toyota is excited to recommend the Supra to any eager sports car fan, and with the starting price at less than $50,000, you’re definitely getting the bang for your buck!

September 3, 2019

Labor Day Sales Event 2019




It Starts with Yui: Toyota’s Plans to Design the Car of the Future

It Starts with Yui: Toyota’s plans to design the car of the future


When you close your eyes and think of the future, do the cars look the same as they do now? Probably not. You probably envision something with clean lines, a sleek exterior, and an almost seamless interior. There probably are not a lot of buttons, but the vehicle is certainly still engaging. The car you see when you close your eyes is on another level from anything on the road today, but that car that you are thinking of is exactly what Toyota is striving for with the futuristic designs they have released for Concept-I, rightfully named “Yui.”

While the images released of this vehicle appear strikingly realistic, they are just that, images; the Concept-I vehicle is not set to be released anytime soon. Rather, this concept is a plan for vehicles of the future. By creating this model, Toyota hopes to begin to predict how vehicles of the future will behave and look. To accomplish this, Toyota has had to ponder some of the most important questions to drivers everywhere: What will our cars look like? How will they function? Will we drive them, or will they drive us?

Appearance

It should not come as a secret that drivers want their vehicles to take them places safely and efficiently; however, as sportier models have become more popular, many drivers have felt a need to enjoy the thrill of their drive at the same time. While Toyota is trying to cater to these driving desires, they also want the car to feel warm, friendly, and engaging.

In order to have the vehicle meet the aesthetic they were chasing, Toyota took a user-centric approach to designing the concept, moving from the inside out with a strong focus on how the user would experience all that the vehicle has to offer.

Toyota has released images of the white version of the vehicle; however, it is unclear if they already have other color options in mind. The trendy white and bronze-gold interior of the vehicle appears to comfortably seat four passengers, with room for rear storage.

Functionality was not the only feature in consideration when designing Concept-I; the geniuses behind the vehicle also included expressive sculptural qualities and elegant graphic abilities. The minimal, yet stylistic, interior is designed to help further support the user experience and Yui’s ability to communicate with the driver using light, sound, and touch.

Grow as Yui Go

Along with its stellar interior appearance, the Concept-I is designed to focus on connecting with the actual mind of the driver. To do this, Yui is equipped with a powerful artificial intelligence system that learns the driver’s patterns and preferences to foster a beneficial relationship between the human and the vehicle.

Along with understanding your schedule, there are also plans for the Concept-I to connect with the driver on a deeper level. By combining a range of intelligent technologies, there is hope that the vehicle will be able to gauge the driver’s emotions. For example, if the driver is beginning to feel tired or has been driving for a long time, the vehicle might offer to take over driving functions so the user can sit back and enjoy the rest of the ride. The same can also be said if the driver is feeling sad.

Having the ability to understand the driver and their needs means that the intelligence system within the vehicle will eventually be able to anticipate when and where a driver might need assistance. Because of this, the Concept-I will be able to increase driving safety, hopefully creating a bond between the human and the vehicle that is more friendly than necessary. Building these types of personal connections will help ensure that the user connection is built like any other strong relationship on the values of trust and loyalty. Toyota has even said that they hope the immersive technology will lead drivers to feel like Yui is more of a friend than a car that they are navigating the road with.

Planning Ahead

Since the release of the concept, there has been a great deal of excitement around when the vehicle will be available for purchase. According to the masterminds at Toyota, the vehicle should be released for testing and public trials sometime in 2020. While some critics have said that the release of these vehicles has been too long, Toyota executives have made it clear that their focus on the importance of user safety far outweighs the timeframe these critics had in mind for the vehicle’s release.


Written by Morgan Evans